There are many indicators that you’re on the right track to reach your sales goals. Track your ecommerce SEO success with these 11 KPIs.
Optimizing your ecommerce site can be daunting. It’s a long, drawn-out process and it typically takes a while to achieve success.
Your long-term goals for increasing revenue are important, but it’s important to have shorter-term, incremental goals to...
We need our websites to be a destination for our sales and marketing efforts. Learn the 11 factors to drive users to your brand.
Whether you’re on a shoestring budget doing the best you can with your web presence or have an enterprise-level operation, a solid website opens the door to a great deal of opportunity.
Good websites consider the visitor first, provide a great user experience, and...
Learn how to boost your ecommerce and affiliate site’s search visibility with link building and which approach can bring you the best results.
Looking to boost your ecommerce and affiliate sites’ search visibility in 2021?
Building links to your category, product, and affiliate review pages may be just what you need to seriously move the needle.
But how do you get started?
On February 24, I...
Are you getting your ecommerce and mcommerce programs ready for the holidays? Read about what to do to take advantage of their full potential here.
Congratulations on making it through another record-breaking Black Friday and Cyber Monday. These eye-opening numbers illustrate just how busy online retailers were from November 27-30:
Shopify’s data shows that sales increased 76% on its platform...
The pandemic has disrupted the influencer marketing industry—but don’t throw out the rulebook just yet. Most of the changes are accelerations of pre-existing trends, rather than transformative shifts in the market.
Sensitivities around the topic of the coronavirus have heightened the importance of brand- and relationship-building. Demand for sales-oriented influencer marketing, too, has...
Just because consumers are online doesn’t mean you can’t form meaningful relationships.
To build a successful e-commerce business today, you have to realize that you’re not in the business of selling products — you’re in the people business. People don’t buy products. They look for solutions to their problems and answers to their questions. They look for ways to be better versions...
It’s time to move beyond mere product recommendations.
Personalization is nothing new in the world of e-commerce. Consumers are now expecting personalized shopping experiences from all online stores. In fact, according to a RedPoint Global survey conducted by The Harris Poll, more than half of consumers (63 percent) expect personalization as a standard. The only difference now is that...
Pay-per-click (PPC) advertising is one of the usual models of online advertising and is a favorite of both large and small businesses alike.
Therefore, as an ecommerce business, you need to pursue the kind of advertising that is regularly backed by data, easy to scale, and gives you a great ROI. PPC advertising meets these criteria.
In this post, we will explore further how PPC works and why...
Native ads give brands the opportunity to align with the intention of their audience, instead of fighting for their attention. And the format represents a valuable opportunity to harness that alignment and attention to drive online commerce through compelling and relevant native campaigns.
Native advertising is projected to be an $85 billion global industry by 2021 and is considered an...
Technology is transforming almost every area of modern life – and the way that ecommerce websites are designed and promoted is no different.
The idea of buying things online is relatively novel itself. Go back less than 20 years and less than 1% of retail sales were made online. Today, that figure is pushing towards 20%. But how exactly is technology changing the way we buy online and what can...
RealClicks uses cookies to improve your experience. In order to accept the use of cookies and continue on the website, click “Accept”, or you can make changes to cookie preferences.
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.