Where is digital marketing headed in 2022? Here are ten trends from a panel of digital marketing experts:
1. Trend: Email Most Important Channel. Melissa Sargeant, CMO of Litmus, believes three trends have contributed to the prioritization of email: personalization, automation, and privacy. She anticipates tactics like dynamic and interactive email content, AMP for email, and new...
Digital technology has revolutionized how we live, work, learn and interact with others. Ethically speaking, you want your business to use the digital experience as a positive way to connect with your audience. There is a reason why people want to get rid of cookies. The digital experience has become cluttered with fluff.
For businesses, breaking through the excess noise has increasingly...
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