10 Remarketing Tools For Reengaging & Winning The Conversion
Remarketing can help get your brand in front of a more relevant audience. Here are 10 remarketing tools to assist in winning the conversion. Remarketing tools effectively direct advertisements to people who have already shown an interest in your business. Your team might consider remarketing as a way to reengage with customers to get them to revisit your site, this time resulting in a...
Top Five Email Marketing Trends And Predictions For 2022
With the explosion of new technologies, email has continued to be one of the most effective marketing channels. Email is an enabler for every user introduced to the internet and continues to be a dominant channel with over 96% of users checking their email at least once a day. Email marketing may be 40 years old, older than the internet, but it is still more robust than ever. With the...
10 trends for digital marketing in 2022
Where is digital marketing headed in 2022? Here are ten trends from a panel of digital marketing experts: 1. Trend: Email Most Important Channel. Melissa Sargeant, CMO of Litmus, believes three trends have contributed to the prioritization of email: personalization, automation, and privacy. She anticipates tactics like dynamic and interactive email content, AMP for email, and new...
Best practices: blending inbound marketing and account-based marketing strategies
Digital technology has revolutionized how we live, work, learn and interact with others. Ethically speaking, you want your business to use the digital experience as a positive way to connect with your audience. There is a reason why people want to get rid of cookies. The digital experience has become cluttered with fluff. For businesses, breaking through the excess noise has increasingly...