It has been clear to all of us for a long time now that we live in a time of digitization. Whether you are engaged in service or product activity, if you are not advertised on the Internet, it’s like you do not exist at all. The influence of marketing in the digital world is greater now than ever. It is often advertising that can sell a product before you even get to the key actions outlined...
Content marketing is an essential part of any marketing strategy. Here are 10 top content marketing benefits for your business.
There is no disputing the popularity of content marketing among B2C and B2B marketers alike.
Every day, consumers are inundated with text, image, audio, and video content via email, social and text from nearly every organization we engage with online or off.
Myth 1. Owning business is More Fun than Working for One
Running your own business is synonymous with success. Obviously, entrepreneurs are enjoying life and enjoying the growth of their businesses.
What is the reality?
Owning a business requires not only cash costs but also a very large amount of time. Therefore, other areas of life suffer from this.
A study by Simply Business (which provides...
Content marketing for startups requires a focused, flexible strategy and clever implementation. See expert tips and advice for success.
The barrier to entry for content marketing is low, making it faster and more cost-effective than ever before for startups to implement this proven effective marketing strategy.
But here is the thing – the bar is higher than ever before.
A short blog post...
There are many indicators that you’re on the right track to reach your sales goals. Track your ecommerce SEO success with these 11 KPIs.
Optimizing your ecommerce site can be daunting. It’s a long, drawn-out process and it typically takes a while to achieve success.
Your long-term goals for increasing revenue are important, but it’s important to have shorter-term, incremental goals to...
Every successful content marketing strategy can be boiled down to two key ingredients: content creation and content promotion.
While the type of content you create can vary significantly depending on your industry, the way you promote your content doesn’t vary as much — in large part because promotion comes down to one universal goal, which is getting your content in front of as many eyes as...
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