28
Nov
November 28, 2018 | E-Commerce

Tip #1: optimize your product display pages (PDPs) across non-Amazon retailers. 38% of consumers said they’d leave a site from lack of product content. When asked what they saw as the number one opportunity in ecommerce marketing today, 30% of brands said ‘More accurate consumer targeting across retailers.’ Brands...

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22
Nov
November 22, 2018 | Content Marketing

How is content marketing changing in 2019? What are the key trends you need to know for the next 12 months? Here are the most important stats to maintain a successful content marketing strategy. A content marketing strategy needs to be frequently evaluated to ensure that it’s still relevant....

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15
Nov
November 15, 2018 | E-Commerce

As the founder of a global ecommerce leader in custom-printed, die-cut products, Andrew Witkin is widely recognized as a leading authority on ecommerce, customization, startups, marketing and the tech economy. Andrew has also served as VP North American Licensing for Nelvana/Corus Entertainment and Director of Marketing for MegaBrands/Mattel. Navigating...

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07
Nov
November 07, 2018 | Native Advertising

While the walled gardens of social-media giants still comprise a disproportionate share of digital advertising spend, non-social native advertising is rising at a rapid pace, driven largely by video. That is a key takeaway from a new report from ad tech firm TripleLift. TripleLift’s 2018 Native Trends Report found that non-social native advertising...

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