Digital technology has revolutionized how we live, work, learn and interact with others. Ethically speaking, you want your business to use the digital experience as a positive way to connect with your audience. There is a reason why people want to get rid of cookies. The digital experience has become cluttered with fluff.
For businesses, breaking through the excess noise has increasingly...
Content marketing is an essential part of any marketing strategy. Here are 10 top content marketing benefits for your business.
There is no disputing the popularity of content marketing among B2C and B2B marketers alike.
Every day, consumers are inundated with text, image, audio, and video content via email, social and text from nearly every organization we engage with online or off.
Content...
Boosting store sales is a common goal, but the strategies to reaching it are different. There is not a strategy or technique that fits well with every eCommerce website. Digital marketing is itself a vast that you have to venture out on multiple mediums to get customers. Covering them all may be difficult and out of budget for an online store that’s why we need to be smart enough in staying to...
Why is engagement important?
Engagement is an important factor for the SEO of your website. When Google sees that your engagement levels are high, it will raise your search engine ranking, and you’ll get more visitors.
Engagement can come in the form of blog comments, shares on social media, and repeated visits by your audience.
So how do we increase our blog engagement? These are some of the...
Today, everyone wants to start an online business. There are many success stories out there when it comes to eCommerce businesses, be it on Amazon or somewhere else online, with several true case studies of 6-figure businesses being established within short spans of time.
However, for every success story, there are hundreds of online businesses that crash and burn—often within the 6-12...
Did you know that there are over 500 million blogs on the Internet?
It’s an extremely competitive industry which requires a lot of effort to succeed at.
People that have been producing content for 5 or 10 years will definitely be ranking much higher than those who are just starting.
Because there is a blog on almost any topic, Google has to pick the best article to show its users.
But the good...
When marketers like you set out to establish blogs, they want them to be successful.
After all, what’s the point of putting your time, energy, and effort into a blog if nobody wants to read it or share it with their friends?
Here’s the hard truth, though. Even though nobody wants to be a bad blogger, many people accidentally take steps that make them into mediocre bloggers.
If you’re one of...
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